What Are My Pet’s Biological Needs?
The foundational question is: What is my pet biologically built to thrive on? The answer is simple: a diet rich in animal protein and minimal carbohydrates. Dogs are opportunistic carnivores, and cats are obligate carnivores, meaning their bodies efficiently utilize animal nutrients for energy and muscle maintenance.
At ZEAL, we honor this ancestral requirement with recipes that contain 94–96% premium meat and organs. This includes "nose-to-tail" nutrition where vital organs like liver supply Vitamin A for vision and immunity, and heart ensures critical Taurine—which is non-negotiable for a cat's heart and eye health. This high inclusion of animal sources naturally results in a very low carbohydrate profile.
Why Is Traditional Kibble (and High-Heat Processing) a Concern?
Traditional kibble relies on high-heat extrusion, a process that can severely diminish the nutritional value of ingredients, often leading to the degradation of essential vitamins, enzymes, and healthy fats.
To bind these ingredients and keep costs low, many conventional pet foods incorporate fillers, grains, and high-carbohydrate starches. These starch-heavy formulas can contain 30–50% carbohydrates, deviating significantly from an ancestral diet and contributing directly to the widespread issue of obesity, which affects approximately 60% of U.S. dogs and 56% of cats.
ZEAL eliminates this compromise. Our air-dried food, crafted in Canada, utilizes a gentle, low-temperature drying process (around 80°C) that preserves the vitamins, enzymes, and intense natural flavor of the raw ingredients. This delivers the nutritional benefits of a raw diet with the shelf-stable convenience of dry food. We maintain a zero tolerance for fillers, gums, or artificial junk.
Does Ultra-High Meat Content Translate to Real Health Benefits?
Absolutely. The goal of ZEAL's high-meat content is to turn every meal into a tool for wellness by incorporating functional superfoods that target specific health concerns.
We build a comprehensive nutritional safety net in every scoop:
• Joint & Mobility Support: Every recipe includes New Zealand Green-Lipped Mussel (GLM), a powerhouse source of natural glucosamine, chondroitin, and omega-3s that supports mobility and helps reduce inflammation, essential for active and senior pets.
• Skin & Coat Health: Our wet food, rich in moisture and high meat, is enhanced with Salmon Oil and GLM, which provide EPA/DHA omega-3 fatty acids crucial for skin and coat health and managing inflammation.
• Digestive Harmony: Ingredients like Ginger Root are included to soothe the gastrointestinal tract, while Pumpkin (in air-dried formulas) provides soluble fiber to aid digestion and regularity.
• Addressing Sensitivities: For pets suffering from food allergies or sensitivities (affecting 10% of dogs and 5% of cats), our selection of single-source novel proteins like New Zealand Venison or Lamb provides clean alternatives to common allergens.
Where Does My Pet’s Food Come From, and Does Sourcing Matter?
For Health-Conscious Pet Parents, the source of ingredients matters. Pet owners demand transparency and tracking of ingredient origins.
ZEAL thoughtfully selects ingredients from two of the most sustainable and ethically responsible regions globally: New Zealand and Canada.
• New Zealand's Advantage: New Zealand’s pristine environment and pasture-based approach provide year-round, grass-fed livestock. This results in meat naturally higher in omega fatty acids beneficial for skin and joint health. Furthermore, strict oversight, including NZFAP Plus certification, ensures full traceability from farm to bowl.
• Canadian Quality: Canada provides lean, nutrient-dense meats and follows rigorous farming regulations for humane animal welfare standards and quality control.
This unique dual-country supply chain is our commitment to Reliable, Traceable, and Sustainable nutrition.
By prioritizing real food made with high-quality, traceable meat and organs, you ensure your pet receives nutrition that supports their health from the very core.
Return the unconditional love™ with nutrition you can trust.
