Introducing New Sizes for Air-Dried Dog Food and the Highly Anticipated NZ Venison Wet Food
At ZEAL, we understand that feeding your beloved pet isn't just about ingredients - it is a daily ritual, a statement of love, and an investment in their future. We know that pet parents are health-conscious, scrutinize labels, and demand transparency. In response to your requests for both better value and easier sampling, we are thrilled to announce major size expansions across our Canadian Air-Dried dog food line and the exciting launch of a new novel protein in our New Zealand Wet Food range!
We listened carefully to your needs for convenience, value, and specialized nutrition for every member of your family. Here is everything you need to know about what is new in the ZEAL lineup.
Optimized Convenience for ZEAL Canada Air-Dried Dog Recipes
Our air-dried food is already recognized for bridging the convenience vs. nutrition dilemma, delivering the nutritional benefits of a raw diet with the shelf-stable, ready-to-serve ease of dry foods. Now, we are making it easier than ever to feed, trial, and stock up on our species-appropriate, 96% meat and organ formulas.
Introducing the 5.5 lb Large Size Bags
We heard from our devoted customers, especially those managing multiple pets, with larger volumes were essential for routine and value. The new 5.5 lb (2.5 kg) size is now available for all four of our signature air-dried dog recipes: Beef, Chicken, Turkey, and Salmon & Duck.
This bulk option supports households seeking reliability and consistency and offers better efficiency when managing a multi-pet budget. Same quality, bigger savings!
Perfect for Trialing: The 5 oz Size Bags
For the research-driven pet parent who scrutinizes labels and seeks verification of claims before committing, we are excited to introduce a new 5 oz (140g) trial size for all our current air-dried dog recipes (Beef, Chicken, Turkey, and Salmon & Duck).
This size is ideal for:
• Testing Palatability: Allowing you to see which of our highly palatable, gently air-dried, jerky-like pieces your dog loves most.
• Safe Transitioning: Starting a gradual introduction of a new protein (like Turkey or Salmon & Duck).
• High-Value Training: Using the nutrient-dense pieces as high-value rewards or training treats.
New Sizes and the Highly Anticipated Novel Protein: Venison
Our New Zealand wet food line is proudly New Zealand-made and uses a 94% meat and organ formula to deliver superior hydration - crucial for urinary tract and kidney health, especially in cats and seniors. We are excited to announce two major updates to this line for dogs:
New 390g Tray Bulk Packs for Existing Recipes
Previously, our high-meat NZ wet food for dogs (Beef, Chicken, and Lamb) was only available in 170g cans. In direct response to demand from families and frequent buyers seeking better value and convenience, we are launching a new, larger size.
Our existing dog wet food recipes—Beef, Chicken, and Lamb—are now available in convenient 390g trays (12 units per case). This new size caters to customers who prefer large feeding cans and want a more reliable format for daily feeding adjusted to their dog size. These moisture-rich meals are enriched with Green-Lipped Mussel (GLM) for joint health and salmon oil for coat glossiness.
Launching Novel Protein: New Zealand Venison in Both 170g and 390g Sizes
We are thrilled to introduce Venison to our New Zealand wet food dog line. This new recipe is available right away in both the 170g can and the new 390g tray format.
This launch directly addresses the demand for specialized diets and novel proteins to manage food sensitivities and allergies.
Why Venison is a Game-Changer for Specialized Nutrition:
• Novel Protein Advantage: Venison is an exotic protein that is less commonly used than chicken or beef. It serves as a single-protein alternative for pets that have developed sensitivities or allergies to common proteins, which is crucial for the 10% of dogs and 5% of cats affected by food allergies.
• Whole-Prey Nutrition: Our venison formula upholds the ancestral diet philosophy by incorporating 94% venison meat and organs, which may include venison liver, lung, kidney, heart, and tongue. Organ meats like liver supply crucial Vitamin A, B vitamins, and iron.
• Targeted for Sensitivities: Novel proteins like venison are often the go-to choice for the most sensitive tummy or skin. This formulation is especially beneficial for managing issues like food allergies, digestive problems, and inflammatory conditions.
• Functional Support: As a premium functional food, the Venison recipe is fortified with our signature superfoods, including New Zealand Green-Lipped Mussel (GLM), which provides natural glucosamine, chondroitin, and omega-3s to support joint health and mobility.
We believe that every pet deserves nutrition that is Reliable, Traceable, and Sustainable. With these new sizes and the addition of Venison, we continue our mission to deliver best-in-class nutrition that truly allows you to Return the Unconditional Love to your beloved pets.
